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Project Story Continued from Worldview home page...

Changing Worldviews from the Inside Out


No wonder then that the challenge of my young Worldview Change Project is that most people don’t even know that they have worldviews to change. The Project’s mission is to promote worldview change from a systems thinking perspective in order to accelerate society toward sustainability. Yet no one person actually analyzes all the pieces of the worldview change story I need to tell. Those who do write different chapters hail from the outer reaches of public discourse, such as university computer modelers, theological missionaries, and paranormal practitioners. So what is this story and why is it so hard to tell?

Ten years groomed my thinking. Despite my writing and editing credits at Dartmouth, upon graduation I adventured into international development with writing tagging behind. I served with the Peace Corps for two years in Costa Rica to help the National Zoo develop its education program. After graduate school, I moved to Honduras and Guatemala where I lived for five and a half years developing capacity building programs and writing training manuals and articles on ecotourism, conservation, and park planning.

Over time these topics, instead of becoming my profession’s mettle, began to weigh like heavy metal. I grew frustrated with mainstay biodiversity conservation organizations’ throwing more money and programs at problems that would not yield. To stem rainforest destruction, for example, they, including RARE Center for whom I worked in Mesoamerica for the past six years, employed a battery of interventions targeting local people. These organizations applied sustainable agriculture, ecotourism, non-timber forest products, substitute handicrafts, farming cooperatives, land tenancy, local governance, and others. They assumed that local residents caused the problem.

That big politics and economics swept local people up in stormy systems designed to concentrate power and wealth hid in everyone's mind, but conservation organizations were not designed to handle those issues, so they avoided them.

With those thoughts and 10 years, I felt a paradigm shift overturning my career. I decided to bring back writing to promote ideas well beyond the few people with whom I worked. The first book that coaxed me down a new path was Daniel Quinn’s Ishmael. Quinn traces not just the evolution of civilization but the beliefs driving it as well. My story then begins 10,000 years ago in a part of the world recently commanding headlines: Mesopotamia, modern-day Iraq.

Ten millennia ago many tribes inhabited the Fertile Crescent, all of whom lived off a combination of hunting, gathering, farming, and herding. Then one tribe invented a new style of agriculture. Its people farmed full time while their neighbors only planted as needed. As the farmers soon discovered, their food surplus generated a population increase.

With more people they needed more food and then more land, but they had no more to sow. So they invented another historical novelty: taking others’ land. While tribes had always skirmished, none had ever captured another’s land, forcing its occupants to assimilate to intensive farming, flee, or die. Most tribes were no match for the farmers’ division of labor capable of deploying full-time warriors. This re-enforcing cycle of more land, more food, and more people continued outward, eventually reaching the shores of America.

Over thousands of years, that culture’s worldview evolved to explain why they alone promoted conquest, intensive agriculture, permanent settlements, population growth, technological innovation, hierarchical structure and, in short, civilization. Being the only such civilized people, they decided this was the one right way to live and that the earth was created for their rule. To this day, these ideas underwrite the building of civilization.

And civilizations we do build! Babylon, Egypt, Greece, Rome, Ottoman, and after each collapsed a new civilization grander in size, power, and problems took its place. They expanded across the planet, crushing indigenous societies in their path. Quinn argues that our modern problems can be traced to this origin.

Background of the Worldview Change Project
The Worldview Change Project counts among its inspirations other authors besides Quinn whose contribution demonstrated that worldviews smolder much deeper than common usage implies. I draw from Donella Meadows, lead author of Limits to Growth, who showed that changing paradigms must support any movement to sustainability from Thomas Kuhn whose classic Structure of Scientific Revolutions provided the first effort to document how paradigms change over time from John Sterman, director of MIT’s System Dynamics Group, whose landmark text on systems thinking helped me to break the bonds of simplistic cause-and-effect linear thinking.

In short I started this project several months ago to reinvest myself with new purpose. What at first rang as too esoteric changed when I considered authors who had already painted systems thinking into the backgrounds of bestsellers: Bill McKibben’s End of Nature, Donella Meadows’s Limits to Growth, and Malcolm Gladwell’s The Tipping Point.

As my own worldview has been shifting in the past year, I became aware that a similar process is occurring in American society. The clashing of worldviews new and old erupts around us: alternative vs. traditional medicine, New Age spirituality vs. theism, feminism vs. patriarchy, sustainable vs. neo-liberal economics, social justice vs. hierarchy, normal vs. paranormal science, hegemony vs. multi-lateral cooperation. Every day newspapers splash these conflicts across their headlines.

Indeed as social, environmental, and spiritual problems splash through the pond of American dominance, we can hear distant echoes of fallen civilizations. Since nearly 10,000 years ago human population density and the gap between haves and have-nots precipitated many long-familiar cronies of civilization: war, crime, corruption, rebellion, famine, plague, slavery, genocide, economic collapse, and cultural collapse. To that list we add more recently terrorism, addiction to credit, drugs, junk food, and gambling, new diseases like AIDS and SARS, obesity, breakdown of cooperative units whether families or governments.

Under such pressures, people’s faith in the old guard begins to crumble just as the adherents to phlogiston theory yielded under pressure from the theory of oxygen combustion. The transition burns especially in developed countries. Popularity in Eastern religions grows exponentially, along with yoga, alternative energies, homeopathic medicine, environmentalism, social justice, interest in the paranormal, green marketing, and organic roses. Behind these a need rumbles to find new spiritualism and holism in lifestyles and belief systems. And according to the Natural Marketing Institute this relatively new US segment is a $230 billion growth market. Great forces are in motion.

Value of Systems Thinking
Behind every system, great and small, lie hidden assumptions. Every issue and every policy balance on a teetering scaffolding of beliefs. That is the essence of the Worldview Change Project which seeks out policies in the system governing the changing of deep beliefs. Yet compared with psychology and sociology, system dynamics still drones arcane why then, am I betting my story on it?

A system is a group of interacting, interrelated, and interdependent components that form a complex, unified whole. A system encompasses the growing hair on my head, global warming, recruitment and retirement of congressmen, or cycling emotions at Christmas time.

Feedbacks pulse at the heart of systems. They are information resulting from the products of a process, feeding back into the system and changing it. For example, American oil companies extract oil from Alaskan tundra; oil burning promotes climate warming, climate warming feeds back and melts the tundra, shrinking the oil drilling season.

Positive feedback instead of reducing the initial activity increases it. More food, more people, more land, more food, more people, more land. This exponential growth is very common but poorly understood. To test yourself, consider how tall would a stack of letter paper be if you could fold a sheet in half 42 times? Or 100 times? Our economy grows exponentially, as well as our population, resource use, technological innovation, and many other stocks in society.

Systems thinking is a paradigm outside the left-right political spectrum. Though for people trapped in the spectrum and convinced of no escape, like the bulk of Republicans and Democrats, I offer an out.

First, while all people carry paradigmatic baggage, those within the spectrum adhere to patriarchy, theism, allopathic medicine, materialism, hierarchy, competition, etc. Second, those people are reductionist seeing issues as fundamentally distinct; they view the world in cause-and-effect events leading forward rather than in feedback loops. They usually treat effects (symptoms) rather than causes because they look for causes too close in time and space to effects. Systems can invoke merciless delays between causes and effects.

For example on September 11, two skyscrapers and 3,000 people fell. The government immediately identified those closest to the disaster, the terrorists, as the cause. They were indeed close (very close!) both physically and temporally. So the government launched a massive mobilization to eliminate them. A systemic view would examine economic and social factors and deep beliefs that originate 1,000s of miles away and perhaps 100s of years earlier in order to identify policy levers closer to the systemic factors that actually generate terrorism.

Systems thinkers, then, spend a lot of time fishing for assumptions in their clients’ and their own mental models. They can never be sure what will surface in the driftnet. This realization that more assumptions always await out there in the dark depths bestows a certain humility and breeds cooperative learning.

Relevance to Public Policy
Systems thinking and computer modeling have become widespread tools in policy formulation. They are used extensively in economics, weather forecasting, corporate planning, public management and policy, engineering, and military simulations. To most people, despite these applications, they still remain in a black box. Yet the abovementioned authors have succeeded in using systems thinking to frame public policy discussions, an approach adopted by the Worldview Change Project. While I am only 10i–20% into my research, I present my most pressing questions.

1. How can systems thinking be used to increase the quality of public discourse in America? That is, how do we (re)establish standards, introduce concepts, dig for assumptions, and imbue some of that humility and cooperative learning? Today political discourse distinguishes itself by attack politics, partisanship, special interest biases, competition, ideology, and a vagueness of language. George Orwell wrote that “Political language… is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind.”

2. How can we characterize the new worldview? What policy options exist to accelerate change in deep beliefs of the American public and institutions to speed the arrival of a new worldview?

3. What policies and strategies can the Project recommend to help other thinkers break through the mental model that sequesters environment and education and economics and defense and spirituality into little cognitive cubicles of the mind?

The Book
I will write a teaching novel and accompanying articles as my research advances. As many writers have determined, to write outside the normal frame of reference requires stepping outside that frame. Fiction permits readers temporarily to adopt a new set of assumptions without threatening the old. Based on this strategy Orwell wrote Animal Farm, Plato The Republic, and Pirsig Zen and the Art of Motorcycle Maintenance.

Though my research is still preliminary, already a potentially powerful story is assuming form. What begins as a pleasant guided mountain hike for a family's anniversary celebration turns into a tour unlike any they had ever imagined. A mysterious park guide leads the family through a series of fantastic interpretive stations, each of which depicts parts of modern society’s changing worldview process. The family splinters as the father cannot accept what he experiences while the protagonist daughter struggles through her own internal transformation and then tries to help the misunderstood guide escape persecution from the established order.

Only through fiction can I reach a general audience with ideas both foreign and at times complex.

So Why Is My Story Hard to Tell?
Donella Meadows used to find solace in her modeling students’ stress when they faced defensive clients confronting new ideas. She calmed them (and me) by reassuring that no change in belief comes without the cognitive dissonance of new ideas clashing old. Defensiveness, anger, and denial clear the path to retiring well traveled ideas.

I am certain that my story if good enough will provoke anger from those convinced I’m out of the world, at least to be sure, out of the worldview. Kuhn said it is important for change agents to understand the cyclical process of paradigm change, how they must suffer the challenges of institutions guarding established paradigms. If I can listen to bitter critics, take note, and keep writing, then the pay off can be worth the effort. As Meadows wrote, “It is in the space of mastery over paradigms that people throw off addictions, live in constant joy, bring down empires, get locked up or burned at the stake or crucified or shot, and having impacts that last for millennia.”

June 9, 2005